Market Measures
Insight & Understanding
Insight & Understanding
Better products, brands and experiences through smart, agile, affordable end-to-end insight and market research.
Stay business-savvy with insights that help you better understand your market, customers and brand potential. From competitor analysis through to relationship-orientated data for hyper-personalised marketing campaigns, we help you build relationships that encourage sales.
Some of the questions our clients ask include:
Stress less and innovate more successfully with the brand, customer or product insights you need to develop winning ideas and tackle concerns head-on.
We can help solve your big innovation problem questions:
Measure your performance and unearth the data that helps you better understand your brand, products and customers and make decisions that boost the bottom line.
Typical questions we jump on board to answer include:
We never strive to be like all the rest. We aim to be an agency like no other by being just that little bit different to everyone else. From the creative thinking and unique technology we apply to local or international research projects to the data-collection techniques our 700-strong field force employ on the ground, we design and conduct all the research you need to stay at the very top of your game.
Our specialist areas
Helping food and drink manufacturers find the ideas, formulations, packaging, price and range that support productivity and growth
Helping retailers get the game-changing data and insight they need to truly advance things like:
Market Measures also specialise in Menu Optimisation with Casual Dining clients and Voice of the Non-customer with retail clients.
Learn more
Our leadership team have a wealth of experience in the finance, consultancy and private equity space, having worked client-side for the likes of Barclays and WU to provide a number of world leading accounting firms with the insight they need to inform major acquisitions or market entry strategies.
With the latest news that retailers are set to be allowed to re-open from mid-June, Market Measures is ready to start face-to-face interviewing again. Naturally, the safety of respondents and our interviewers is of the utmost importance and all respective guidelines and social distancing measures will be adhered to.
We’re keen to start gathering data to gain insight to help you understand how this virus has affected people’s opinions and behaviour and how businesses and brands will need to adapt.
We provide data & digital analytics support, from helping you establish a data warehouse, ad-hoc analysis to building capability for businesses insight & CRM.
We take pride in the quality and robustness of our quant research. From ad-hoc deep dives, brand health tracking to more complex marketing analytics.
Our leading qual research practitioners offer more traditional approaches alongside the latest digital remote qual immersion techniques.
Our econometricians help you accurately measure & optimise your marketing expenditure helping you drive greater return on investment.
We provide user testing, journey mapping, service design. We help build and create the perfect experience across every touchpoint, service and product.
We help understand and disrupt the decision making process. The smallest of nudges can have the biggest of impacts and outcomes for brands.
